AI for dental practices & DSOs

You run the practice. We run the AI.

We figured out AI for dental practices, so you don't have to chase patients. BrightChair fills chairs with automatic recalls and reactivation — and you keep the patient relationship. It's not an EHR.

14 days free · Cancel before day 15 and you won't be charged · Works with your existing PMS

Thousands
in annual revenue can sit unbooked in a typical practice — diagnosed treatment that never gets scheduled
More
reactivations when recall outreach runs automatically vs. on the front-desk's manual to-do list
$200–400
lost in chair time for every missed appointment (5–10% avg no-show rate)— ADA Health Policy Institute
How it works

Your recall list shouldn't live in someone's head.

Most practices have a sizable backlog of patients overdue for a hygiene visit right now. BrightChair finds them, messages them, and fills the schedule — automatically.

Front desk calls 20 overdue patients. Leaves 15 voicemails. Hears back from 3.
BrightChair sends personalized recall messages at the right time — SMS, email, or both. Patients self-book online.
$8,000 treatment plan presented. Patient says "I'll think about it." Never calls back.
Automated follow-up at 48h and 7d resurfaces the conversation — before they book with someone else.
Patient misses their appointment. No one notices until it's too late to fill the chair.
Automated 2-day and 2-hour reminders. No-shows trigger same-day rebooking messages automatically.
Features

Everything a dental front desk needs. In one tool.

Built for general dentistry, orthodontics, specialty practices, and DSOs.

Automated Recall Outreach

BrightChair identifies patients overdue for hygiene visits and sends personalized reminders via SMS and email — no manual dialing.

Treatment Follow-Ups

Patients who were presented a treatment plan but didn't schedule get an automated follow-up sequence — 48h, 7d, and 30d touchpoints.

Appointment Reminders

2-day and 2-hour reminders cut no-shows. Patients confirm, cancel, or reschedule via text — no phone tag required.

Post-Visit Review Capture

Happy patients get a review request with a direct Google link. Concerns surface privately first so you can resolve before they post.

🔄

Reactivation Campaigns

Target lapsed patients who haven't visited in 12, 18, or 24 months with a reactivation offer — set it once, run automatically.

Practice Dashboard

See recall rate, upcoming appointments, no-show trends, and review scores in one view — without logging into your PMS.

vs. the competition

Why practices switch to BrightChair.

Competitor pricing based on publicly listed plans (Capterra/G2, verified April 2026). Plans may vary.

Feature BrightChair Lighthouse 360 Weave
Automated recall outreach Yes Yes Yes
Treatment follow-up sequences Yes No No
Post-visit review capture Yes Yes Yes
Patient self-scheduling Yes No Add-on
Starting price (solo practice) $39/mo $299+/mo $400+/mo
Pricing

Simple pricing. No per-location surprises.

14-day free trial on every plan. Cancel anytime.

Solo
$39
per month
  • 1 chair / 1 provider
  • Recall & reactivation assistant
  • Appointment reminders
  • Review request AI (Google)
  • Cancel anytime
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Multi-Location
$249
per month
  • Unlimited chairs & providers
  • Everything in Practice
  • Multi-location reporting
  • Custom onboarding
  • Dedicated success manager
  • SSO & audit logs
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Questions, answered.

Does BrightChair integrate with my practice management software?

BrightChair works with CSV exports from most PMS platforms (Dentrix, Eaglesoft, Carestream, Open Dental). Native two-way integrations are on the roadmap for 2026.

Is patient data secure?

Yes. All data is encrypted in transit (TLS 1.3) and at rest. BrightChair supports HIPAA-minded workflows and can execute a BAA upon request for Practice and Multi-Location plans.

How do patients receive recall messages?

Patients receive SMS and/or email messages depending on their communication preference in your records. Messages include a one-tap self-scheduling link — no login required for patients.

Will automated messages sound impersonal?

No. BrightChair personalizes messages with the patient's name, their provider's name, and their specific overdue service. You review and approve message templates before they go live.

Can I cancel anytime?

Yes. Month-to-month, no annual contract. Export your patient communication history and configuration before you leave.

Orbit, live

Watch an after-hours patient become a booked exam.

No slideshow. The call your front desk missed — answered, booked, and reviewed, all in one patient record.

Simulated illustration of product behavior.

Lapsed patients are sitting in your list right now.

BrightChair finds them, messages them, and fills your schedule — automatically. 14-day free trial, no setup fee.

Start Free Trial See Live Demo