Free forever

Coach one client, free, for as long as you like.

No credit card and no trial countdown. You get a real account with a real dashboard โ€” program building, session logging, the 116-exercise library and PDF export. The AI generators are the paid part, and we say so up front.

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Email, name and a password โ€” that's the whole signup. No card is collected on Free.

What Free includes

  • 1 active client
  • Milestone detection (PRs, streaks, phase-ends)
  • Exercise library + PDF export
  • Session logging + client mobile app

What a paid plan adds

  • AI workout generator SOLO
  • 84-day nutrition drip (SMS sequence) SOLO
  • AI-drafted client check-ins SOLO
  • Form-check video review queue PRO
  • Built-in client billing (we collect, you keep 95%) PRO
  • White-label branding (your logo + colors) STUDIO
  • Priority support PRO

Solo is $19/mo (5 clients, Claude Haiku). Pro is $79/mo (unlimited clients, Claude Sonnet). Studio is $199/mo and is the only plan where custom branding works โ€” the branding API returns a 402 on every other tier. Full breakdown on the pricing page.

Frequently asked.

What is the VitalCoach Free plan?

A forever-free tier for personal trainers. You can coach one active client at no cost, with no time limit: session logging, the 116-exercise library (79 exercises with a curated demo video), PDF export, and milestone detection. AI workout and nutrition generation are not included on Free.

Do I need a credit card to start?

No. The Free plan takes no card and there is no trial countdown. You do set a password, because Free is a real account with a real dashboard you log back into.

How many clients can I manage on the Free plan?

One active client. Inviting a second prompts an upgrade. Solo at $19/mo supports up to 5 active clients, and Pro at $79/mo supports unlimited clients.

Can I upgrade later?

Yes. You can move from Free to Solo ($19/mo), Pro ($79/mo), or Studio ($199/mo) at any time. Your data carries over.

What unlocks on the paid plans?

Solo ($19/mo) adds up to 5 active clients plus the AI workout generator, the 84-day nutrition drip and AI-drafted check-ins, running on Claude Haiku. Pro ($79/mo) adds unlimited clients, Claude Sonnet, form-check video review and built-in client billing. Studio ($199/mo) is the only plan with white-label branding.

Is the AI content sent to clients automatically?

No. On paid plans, AI-generated workouts, nutrition messages and check-ins are clearly labeled and require your approval before anything is sent. You stay the coach.

Start with one client. Upgrade when it pays for itself.

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Important: VitalCoach is a productivity tool for fitness professionals โ€” not medical advice, diagnosis, or treatment. AI-generated programs and messages are drafts for a qualified coach to review before sharing with clients. Coaches are responsible for client safety and should refer clients to a licensed physician, dietitian, or therapist for any medical, nutritional, mental-health, or injury concerns.