An Everfit alternative with no per-client tiers and no add-on tax.

The full stack, in actual dollars.

Per-active-client pricing is cheap when you're small and gets pointed when you're not — and the add-ons are where it really adds up. Read from everfit.io/pricing and checked 21 July 2026: the free Starter plan covers up to 5 clients, Pro starts at $19/mo ($16 annual) at 5 clients and scales by roster to 300, and Studio is $105/mo ($88 annual) from 50 clients up to 500. Everfit publishes the whole Pro ladder on that page, so here it is rather than a hand-wave — monthly: $19 at 5 clients, $29 at 10, $49 at 20, $75 at 35, $95 at 50, $120 at 75, $140 at 100, rising to $290 at 300. (An earlier version of this page said $120 at 50 and $160 at 100. Both were wrong; those are the 75- and 125-client rates.) Annual billing is lower — $16, $24, $41, $63, $79, $100, $117 at the same seat counts. Per-client, that's $3.80/client at 5 falling to $0.97/client at 300. On top of the plan, features many coaches consider essential are separate paid add-ons: Meal Plans & Recipe Books $39/mo ($33 annual), Autoflow automation from $29/mo ($24 annual) for your first 30 automated clients, itself scaling in 30-client blocks after that, Payments & Packages from $9/mo ($8 annual), and On-Demand Collections $25/mo ($21 annual, included in Studio).

Add it up for a solo coach who wants workouts, nutrition, and the ability to take payments — the same things VitalCoach Pro bundles. On Everfit that's Pro + Meal Plans ($39) + Payments & Packages ($9), so add $48 to the Pro base. At 50 clients: $95 + $48 = $143/mo against VitalCoach's flat $79. At 100 clients: $140 + $48 = $188/mo. We've left Autoflow out of those totals because it scales on its own client count — add it and both numbers go up further. (We used Pro, not Studio, because Pro is the cheaper honest base at these rosters.)

But run the same math small and it goes the other way, so we'll say it plainly: below roughly 20 clients, Everfit is the cheaper bill. At 10 clients it's $29 + $48 = $77/mo — under our $79. At 5 clients it's $67, and if you don't need nutrition or payments at all, Everfit's Starter plan is free up to 5 clients where our free tier stops at 1. The crossover lands somewhere between 10 and 20 clients; above that the gap widens in our favour, below it in theirs. The structural difference isn't who's cheaper today — it's that on Everfit every piece scales or stacks independently, so the bill keeps moving, and on VitalCoach Pro it doesn't.

VitalCoach flips the slope flat. Once you're on Pro at $79/mo, client number 6 and client number 60 cost the same in software: nothing extra, no tier jump, no ceiling — and AI nutrition is already included from the Solo plan up, not a meal-plan add-on. A full roster is exactly where flat pricing wins hardest, because that's where per-client tiers plus add-ons are most expensive. If you're still filling your first few seats, Solo at $19/mo for 5 clients (with AI generators included) is the honest comparison — and Everfit's free Starter tier for up to 5 clients is genuinely the more generous free starting point if you don't need AI yet.

An add-on vs a built-in engine.

Here's the nuance most comparison posts skip. On Everfit, Payments & Packages is an add-on that lets you collect — but you're still the merchant, still managing the processor, still on the hook for failed cards and chargebacks, and paying a monthly fee for the privilege.

VitalCoach takes a flat 5% on client billing, but it's not a surcharge — it's the whole billing engine. We're the merchant of record: we collect from your client, retry the failed card in month four, absorb the chargeback risk and PCI compliance, and pay you 95% on the 1st of each month — bank deposit, PayPal, Wise, or paper check over $50. The 5% is separate from your plan subscription and does not reduce it. Run your own roster through the pricing-guide math and compare the all-in numbers, not the sticker prices. Prefer your own processor? The 5% engine is opt-in.

Where Everfit is still the right call.

We'd rather you stay put than switch and churn back in a month, so here's the honest other side. Everfit is a mature, widely used coaching platform with a polished native client app your members may already know, a large exercise library, a deep workout builder, a powerful automation engine, and — notably — a free tier that covers up to 5 clients, which is more generous on client count than VitalCoach's free plan. If your clients live in the Everfit app and love it, if you lean on its automation or a specific integration, or if a free 5-client roster is all you need right now, that maturity is real and switching costs you some of it. VitalCoach is the newer, leaner option; it wins on flat pricing, bundled AI nutrition, and built-in billing, not on breadth of integrations. Switch for the reason that actually hurts, not for the novelty.

How to move without breaking your roster.

There's no one-click import — you re-create each client and re-attach their programming, and clients sign in to the new platform. So don't migrate everyone on a random Tuesday. The clean playbook:

• Start free. Open a VitalCoach account and rebuild one program template you reuse often. Cost: $0 — no trial clock.
• Run one client end-to-end for two weeks. Log sessions, send a check-in, export a PDF — make sure the daily workflow fits your hands.
• Migrate at a billing boundary. Move the rest of the roster at the start of a billing cycle so client billing dates stay clean and nobody gets double-charged.
• Switch on billing when you pass 5 clients. Turn on the 5% engine once you're on Pro if you want us to handle billing end to end.

Two weeks of overlap is cheap insurance. The goal isn't to leave Everfit fast — it's to leave it once, cleanly, and not look back.